Hello, I’m Kat.

I'm a brand storyteller and content strategist with a background in journalism and a passion for building compelling narratives. As Head of Marketing at luxury womenswear brand The Fold, I lead an integrated calendar of content, campaigns, and communications that build community and drive commercial impact.

With a career spanning editorial, ecommerce and retail, I’ve worked with brands big and small and held senior positions at Stylist Magazine before pivoting brand-side. I've written for ELLE, Red, The Sunday Times and more, and have hosted live events and industry panels.

At The Fold, I shape content across platforms, uphold a distinct and consistent tone of voice, and lead a high-performing, creative team. I'm passionate about purposeful storytelling, beautifully crafted content, and delivering experiences that inspire loyalty and action.

My first book, Being An Adult, was published by Scribe.